January 2013 snow
As forecast, heavy snow caused disruption in many areas of the UK in mid January
The snowy weather persisted for around 10 days, making it the most widespread and prolonged snowfall in the UK since the The big freeze — Nov-Dec 2010.
During this time, government organisations, businesses and the public relied on the accurate forecasts and weather warnings from the Met Office so they could plan for what's ahead.
During the cold spell our website served millions of pages every day, peaking on the 17 January when Met Office web pages were viewed over four million times. In addition our apps were viewed a total of 3.7 million times on the 20th January alone, nearly four times more than normal.
Our social media accounts on Facebook, Twitter, YouTube, Google+ and the news blog also helped keep nine million people informed so that they could plan, prepare and protect themselves from the impacts of the snow, ice and cold.
Our social content was shared by a large number of organisations, including theScottish Government, Highways Agency, Heathrow Airport and the Prime Minister who tweeted "For #snow updates this weekend - follow @WinterHighways and @MetOffice #FF".
Snowy weather timeline
Steve Barnes, Cabinet Office
"Thanks to all involved in the work the Met Office did for this winter spell. The forecasts were excellent, very accurate and much appreciated."
The Met Office identified the switch from the milder weather of early January to much colder and potentially snowy conditions over a week before the first spell of snow arrived in northern Britain on the 14th and 15th of January, publishing a Colder weather on the way, blog and video about the colder weather to come and its causes around five days in advance.
This advance warning allowed agencies to put plans in place to minimise the risk of disruption. Throughout, the message to 'be prepared' to change your plans was widely communicated and acted upon, with travel providers such as rail operators, Heathrow airport, and highways agencies and authorities implementing contingency plans throughout the period.
Snow and snow forecasts, and accurately predicting where it will fall, poses a tough challenge for forecasters. The sheer number of snowfall events over a prolonged period of severe weather created a very busy time for our weather experts.
To give an idea of how we've done over this time, here's a timeline of the severe weather and our assessment of how we've done.
How much snow fell
|Location||Area||Elevation||Snow depth (cm)|
How we helped
"The weather forecasts that we have had from the Met Office over the last few days have been 100% accurate in every regard - superb!"
AJ Astley-Jones, Senior Emergency Planning Officer at South Gloucestershire Council
Met Office weather warnings helped people plan, prepare and protect themselves and others from the impacts of severe weather, whilst our forecasts enabled our customers to make effective plans and mitigate risks to their businesses.
Phil Evans, Met Office Director of Government Services, said: "Based on the forecasts and warnings from the Met Office, local councils, emergency services and highways authorities have been working around the clock to minimise the impacts of today's heavy snow.
"For example, highways authorities have deployed gritters and snow clearing equipment across the road network, Heathrow Airport has activated their snow plan to minimise disruption to passengers and Age UK have had volunteers out helping older people across the country."
Steve Crosthwaite, head of the Highways Agency's National Traffic Operations Centre, said: "We work closely with the Met Office when making our operational decisions to help keep people moving and safe in this winter weather. We have already covered more than one million miles and we will carry on treating the network whenever there is a risk of ice or snow."
Age UK Director General Michelle Mitchell: "We urge older people to take the Met Office warning very seriously and do everything they can to protect themselves from the cold. It's really important older people keep warm and protect themselves from the cold."
In response to our accurate and timely forecasts we received the following feedback from a number of our customers including:
AJ Astley-Jones, Senior Emergency Planning Officer at South Gloucestershire Council said: "The weather forecasts that we have had from the Met Office over the last few days have been 100% accurate in every regard - superb!"
Steve Barnes, Cabinet Office said "Thanks to all involved in the work the Met Office did for this winter spell. The forecasts were excellent, very accurate and much appreciated."
By thinking ahead we can all be better prepared for severe weather. Throughout the winter, the Met Office works with agencies across the UK to help keep the country safe, well and on the move.